You are settling in for a flight and the flight attendant is giving you the safety talk. You know, ‘the talk’. You could probably recite it right now if you fly often.
So tell me, what does it say about the oxygen mask. “If you are traveling with a small child or someone else who needs assistance…”. You know how it ends. “Put your own mask on first, and then help others.”
Makes sense. How can you help anyone else if you are not okay yourself.
Let’s apply that to the economy. You have heard that the economy will get better when consumers start spending again. You have heard that the economic stimulus packages are not working as planned because, in part, people are too ‘afraid’ to spend. They are using the money to pay down debt or get a cushion in savings.
Well, DUH!!! That is exactly what consumers should be doing to take care of themselves first.
Listen to this 11 minute podcast where I share what to do and why to do it to take care of yourself in these tough times. I was interviewed by CorpStory’s Evelyn Clark, a consultant and speaker who helps companies capture their core message and helps leaders develop and tell the stories that engage employees in the vision and the mission of the company.
What are you doing to save yourself first?